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Sample report

A finding should lead somewhere useful.

Follow an example from category to evidence to an actionable website change. This is an illustration of the report structure, not a customer result.

Check your website

Example site / local service business

Reachable pages. Unanswered questions.

Imagine a service website with a homepage, a service page and a contact page. The pages load, but a prospective customer still cannot tell whether the business serves their location. If an AI assistant retrieves these pages for a local recommendation, that missing fact also leaves less evidence of a good geographic fit. That content gap belongs in the findings even if the technical checks look healthy.

From evidence to improvement

Answer coverage

The service area is unclear

What the example shows
The sampled service page describes the work but does not name the locations covered.
How to improve it
Add the actual service area and any travel limits to the service page. Explain whether a customer outside that area can enquire.

Who might make the change: Business owner + content editor

Structured data

Business facts are not marked up

What the example shows
No Organisation JSON-LD is present in the example page's HTML.
How to improve it
Add appropriate structured data that matches the verified business name and visible contact details. Validate the result after publishing.

Who might make the change: Website developer

Citation readiness

The page lacks a useful description

What the example shows
The example service page has no meta description summarising its purpose.
How to improve it
Write a concise description that identifies the service and who it is for. Keep it specific to this page.

Who might make the change: Content editor

What you would check next

Verify the business facts, publish the changes and run a report with comparable scope. Check that the new information is in the pages actually crawled before interpreting a score change.

What this does not establish

Resolving these issues would not prove the business will appear in a Google answer or Gemini response. Those systems make their own retrieval and citation decisions.

Your next step

Make your business a more useful source.

Find what your website needs to explain more clearly when AI looks for an answer about a business like yours.

Get started with CiteRep